Redesigning the desktop experience
The goal in redesigning the website was clear: to improve how users understood the benefits of the app and increase conversion, which in this case would be app downloads.
Inspired by the app's sleek and minimalist aesthetic, I sought to replicate this design ethos on the website, ensuring a seamless transition for users.
Recognizing the importance of community engagement in shaping the app's evolution, I dedicated space on the website to highlight and celebrate the vibrant community surrounding the app. This emphasis on community not only fostered a sense of belonging but also contributed to reshaping and enhancing the product based on valuable user feedback and insights.